Tom De Ruyck is Connected Research Manager at InSites Consulting and is specialized in traditional quantitative Internet research besides new interactive research techniques (chat, online brainstorms, online communities,...). He graduated from the Master of Marketing Analysis programme at Ghent University where he was closely involved in research projects for Kraft. He also holds an Applied Economic Sciences degree (Ghent University) where he specialised in marketing. For his dissertation he did research to support the launch of a new dietary supplement of Biodynamics. At InSites Tom is specialized in marketing communications, especially new marketing (brand activation, brand engagement, viral marketing,…) and Web 2.0. He was closely involved in consultancy projects for Nestlé, TUI Europe and others.

Website: http://www.insites.eu

Meest recente posts door Tom De Ruyck

- Eerste resultaten van ‘The Ultimate Twitter Study’ - mei 13th, 2009
- Neem deel aan het ultieme Twitter onderzoek - mei 7th, 2009
- WARC congres over online onderzoek - maart 19th, 2009
- Kwalitatief onderzoek is dood, lang leve kwalitatief onderzoek?! - maart 11th, 2009
- ‘Mobile Research’: emoties en satisfactie bevragen in ‘the heat of the moment’ - februari 18th, 2009
- BAQMaR 2009 Conference: “Digging for Gold” – Call for papers! - februari 15th, 2009
- Online research panel wordt online research community! - februari 10th, 2009
- Presenting and in search for some fresh inspiration in Istanbul! - november 21st, 2008